Assist employees in determining cultural/value fit as they consider employment or service opportunities
Connections: Benefits of Studying Organization Culture
The structuration and social construction processes imply the importance of paying closer attention to culture. The study of culture focuses on symbolic processes that facilitate shared meaning (Morgan, 1986). Because “cultures are communicative creations, they emerge and are sustained by the communicative acts of all employees, not just the conscious persuasive strategies of upper management” (Conrad & Poole, 1998, p. 116). This relationship between communication and culture suggests multiple benefits of a cultural analysis. As you review this list, we encourage you in Rehearsal 2.2 to capture these and/or other benefits most relevant to your organization. A cultural analysis can
Provide a picture of major beliefs and values in the organization that influence communication practices and therefore help determine the kinds of communication skills needed in the organization
Prompt reflection on the relationship between national and organizational communication patterns and norms
Help organizational members see communication practices that go unnoticed, such as important rituals and routines or ways power is exercised for ethical/unethical purposes
Create insight for new job orientation and job promotion practices
Empower organization members in integrating ethics and values more deeply into organizational structures and practices rather than treating them as superficial training programs that have little effect
Assist employees in determining cultural/value fit as they consider employment or service opportunities
Improve the change management process by uncovering cultural strengths and potential problem areas
Answer preview Assist employees in determining cultural/value fit as they consider employment or service opportunities
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