The observation to the communication approach.

The observation to the communication approach.

Textbook:

Business Research Methods Schindler, 14thTextbook:

After reading Chapters 6, 7 and 8 Answer the following questions:

1.Compare the advantages and disadvantages of the observation to the communication approach. Under which circumstances could you make a case for using observation?

2.Distinguish between the following:

a) Internal validity and external validity.

b) Preexperimental design and quasi-experimental design.

c) History and maturation.

d) Random sampling, randomization, and matching. _________________________________________________________________________________________________

Answer preview The observation to the communication approach.

The observation to the communication approach.

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