In this final assignment, pick a destination anywhere in the world. Assume that you are presenting a new marketing proposal for a specific destination.
Week 4 Final Project: Marketing Proposal (PowerPoint) 200 points
The purpose of the final project is to apply the marketing and consumer behavior methodologies and theories learned throughout the course via the creation of a destination marketing proposal – a marketing proposal presented in a Power Point presentation format which describes a tourism sales promotion/advertising plan.
Overview:
Destination marketing is a continuum process. As marketing managers, your task is never ending. In this final assignment, pick a destination anywhere in the world. Assume that you are presenting a new marketing proposal for a specific destination. Such a proposal could potentially be presented to a destination’s tourism board for consideration.
Answer preview In this final assignment, pick a destination anywhere in the world. Assume that you are presenting a new marketing proposal for a specific destination.
APA
15 slides