Hong Kong Disneyland: Chinese Tourists’ Behavior and Disneyland’s Internationalization Strategy.
Global Marketing
Case: “Hong Kong Disneyland: Chinese Tourists’ Behavior and Disneyland’s Internationalization Strategy.” Textbook P.280-285
Instruction: Read the Case thoroughly ( I will show you pictures which p. 280-285), and Analyze the Hong Kong Disneyland Case by Answering the following Question in a double space. Do visit www.hongkongdisneyland.
Note: Organize your paper by first stating the question, then present your answer under the question.
Question: discuss, in detail, the appropriate international competitive product/service strategy for Hong Kong Disneyland. (2-3 pages). Remember, your answer to this question should provide solutions to possibly, all Hong Kong Disneyland’s Problems.
Note: DO NOT COPY information from the company’s website!!!!! Creatively, develop your own answer to the case question!!!
Answer preview Hong Kong Disneyland: Chinese Tourists’ Behavior and Disneyland’s Internationalization Strategy.
APA
980 words