The purpose of this assignment is to develop a comprehensive proposal for a start-up venture
Entrepreneurship: Financials/Pro Forma
Financials/Pro Forma DUE: 12/6/2020 (100 PTS)
Learning Objective
The purpose of this assignment is to develop a comprehensive proposal for a start-up venture. You will be doing the background analysis and research based on templates and guidance offered in class and in the text. These include Market Analysis, Business Plan/Canvas outline, Pro Forma financials, and a final Pitch of your idea to the class.
Specific criteria are listed below.
Part One: Idea (I will give my idea, so you need to read my idea and complete Part Three)
My Idea: A Software Testing Outsourcing Company
My idealized company is a software testing outsourcing company. My enterprise, which is located in the software science and technology park in the city or suburb, will have a relative advantage. This geographical location facilitates the recruitment of relevant testing technical personnel and facilitates direct communication and presentation with customers nearby. As a result, my ideal client is the companies that need to outsource websites and APPs testing businesses. These companies outsource testing related industries due to limited technical resources.
My testing technology experts will complete professional tests according to websites and APPs published by customers, such as function tests, load tests, pressure tests, performance tests, compatibility tests, security tests, etc. Then, we give professional software test reports, which include defects of websites and APPs currently. Then I will send the test reports to the principals of the company by Email. Furthermore, I will communicate with relevant principals via telephone to ask them the suggestions about our report. It is the most important that we need to tell them about their risks. Finally, we need to let them know that we have perfect solutions against the dangers they face.
Part Four: Financials/Pro Forma
Presenting carefully thought-out financial projections to investors is an exercise in lowering perceived risk in both you as an entrepreneur and your idea. When you are able to frame the opportunity from the perspective of the target market(s), understand the resources required to capitalize on the opportunity, and know how to allocate those resources under varying market conditions, investors will be more inclined to embark upon the journey of starting your business. Similarly, the confidence and knowledge that you have developed from building the projections should make the process of convincing others, employees and investors alike, go more smoothly.
Three Essential Financial Statements
∙ The Income Statement
∙ The Balance Sheet
∙ The Cash Flow Statement
Pro Forma Financial Statement
∙ Three scenarios of financial forecast
∙ All should contain all three types of statements
∙ Should show best, worst, and likely scenarios
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