Customer engagement has been the trend in promotional marketing
Customer engagement has been the trend in promotional marketing. Post and summarize an article about customer engagement, digital marketing, or other current trend. Please include in the summary how you could apply this tool or method to your marketing plan.
The exciting shift in promotional marketing is the movement from companies controlling their message to customer participation. With the advent of social media and other engagement tools, customers and employees can affect the business more than ever. Instead of just pushing advertising, the current trend is customer engagement.
DQ1: Post and summarize an article or video (from your own research) about customer engagement, digital marketing, or other current trend. Please include in the summary how you could apply this tool or method to your marketing plan.
The responses to the student postings should demonstrate what you learned from the video or article postings and how you could apply it to your marketing plan.
Answer preview Customer engagement has been the trend in promotional marketing
APA
802 words