Explain the concept of cultural relativism and the ethical and moral challenges it can create
DEFINITIONS OF CULTURE (3.1)
Describe the evolution of the meaning of the term culture. (3.1.1)
MATERIAL VERSUS NONMATERIAL CULTURE (3.2)
Explain the difference between material and nonmaterial culture. (3.2.1)
Define ideology. (3.2.2)
Explain the concept of cultural relativism and the ethical and moral challenges it can create. (3.2.3)
Explain what a subculture is. (3.2.4)
Explain the difference between norms and values. (3.2.5)
Describe the process of socialization. (3.2.6)
Describe the variations on, and limitations of, reflection theory. (3.2.7)
MEDIA (3.3)
Describe different types of media. (3.3.1)
Explain the concept of hegemony and how it relates to media. (3.3.2)
THE MEDIA LIFE CYCLE (3.4)
Explain how textual analysis and audience studies are important tools in the field of media studies. (3.4.1)
Explain why media is a cultural production. (3.4.2)
MEDIA EFFECTS (3.5)
Describe the effects of media in terms of duration and intention. (3.5.1)
MOMMY, WHERE DO STEREOTYPES COME FROM? (3.6)
Explain how the media can create or reinforce stereotypes. (3.6.1)
POLITICAL ECONOMY OF THE MEDIA (3.7)
Describe trends in media ownership in the United States. (3.7.1)
Explain the concept of consumer culture. (3.7.2)
Describe ways in which people try to subvert the power of media. (3.7.3)
Explain the connection between media and globalization. (3.7.4)
Define soft power. (3.7.5)
Answer preview Explain the concept of cultural relativism and the ethical and moral challenges it can create
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