What is the importance for companies to adopt an agile method to their marketing?
After watching the assigned video this week on marketing agility, answer the following questions in your discussion this week:
What is the importance for companies to adopt an agile method to their marketing?
What are 2 key factors you believe that can determine why companies need to have agile marketing culture? Provide examples.
Answer preview What is the importance for companies to adopt an agile method to their marketing?
APA
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