Approximately 3 4 American Military University H

Program evaluation is an ongoing process that can serve many purposes
related to improving a program and supporting its intended outcomes.
Some types of program evaluation can be conducted during the planning
and implementation phases of the program. Other types of evaluation can
be conducted after a program ends to determine its impact and establish
outcomes. A robust program evaluation will include more than one type of
evaluation. Although
variations exist, evaluations usually follow a general process that
includes: engaging stakeholders, describing the program, establishing
the evaluation focus, and gathering, analyzing, and reporting data.

The design and focus of the program evaluation should be guided by
stakeholder input. Specifically, what do stakeholders want to know about
the program? Stakeholders need a consistent description of the program
to inform their input. Based on the stakeholders input, evaluation
questions are developed that will guide the rest of the evaluation
design. The evaluation questions determine which types of evaluation are
necessary and appropriate. All evaluations require the collection and
analysis of data. Data collection and analysis must be carefully planned
to ensure that all of the evaluation questions can be addressed. Plans
should be made to communicate the results of the evaluation to program
stakeholders and consideration given to the process of incorporating
lessons learned from the evaluation.

Instructions:

In this Assignment, you will create an evaluation plan for your community-based health promotion program.

Your Assignment should be approximately 3–4 pages in length, written
in primarily essay format and include appropriate supporting citations
and references in APA format. Address the following topics:

1. Write an introduction that describes the purpose of program
   evaluation and briefly describes what is meant by process and outcome
   evaluation.
2. Write a summary that describes the main components of your program,
   including the mission, goals, target population, and primary
   intervention strategies.
3. Write a paragraph describing at least 3 stakeholders in your program
   and indicate at least one area of evaluation interest for each.
4. Based upon the areas of stakeholder interests you identified, write
   at least five (5) evaluation questions for your program. You should have
   at least two (2) questions related to process/implementation evaluation
   and at least two (2) questions related to outcome evaluation. You may
   write more than 5 evaluation questions, but keep in mind that you will
   need to develop a plan to collect data for each question.
5. Complete an evaluation matrix based on the evaluation questions you
   developed. You may create your own matrix or use the template provided
   in Course Documents.
6. Based on the evaluation matrix, describe the process that will be used to gather credible data. Address the following:

1. Types of data
2. Methods for collecting data
3. Timing of data collection
4. Methods to ensure data quality

1. Write a summarizing conclusion that includes a description of how
   the evaluation results will be communicated and used to improve the
   program.