Shedding new light on historical figures and events
Discussion 4A: Shedding new light on historical figures and events
Use article The Library Target Built
In your readings this week in Rethinking Popular Culture and Media you read about some educators concerns about the influence of corporations on public schooling and about numerous historical figures and groups whose history has been distorted. Choose one chapter that speaks to you and that has not been chosen by more than two colleagues* to discuss as an educator or future educator. Please use quotes (with page numbers) to ground your discussions in details.
1) What caught your interest about the chapter you chose?
2) How does what you now know (from these readings) compare to what you learned or have seen taught in k-12 schools?
3) Why does knowing this matter?
4) When you respond to a colleague please read beyond “your” chapters and reference the chapters of your colleagues (use quotes or paraphrase) in your responses to them. In order to get full credit please make sure that you are specific in your responses in ways that evidence that you have carefully read the chapters your colleagues discuss. – Use these post to respond to.
1. Respond – Seventeen, Self image and Stereotypes – Attached
I chose the article “Seventeen, Self-Image, and Stereotypes” By Bakari Chavanu.The article focuses on and discloses the role of popular media and corporations’ commercial advertising, like Nike, cars, and cosmetic companies, in conveying specific values, messages, and ideas that often perpetuate sexist, racist, gender, and pro-capitalist point of view.Bakari Chavanu directed his concern about the illusion the media creates, particularly in commercial advertising, to teach the student a “Media Literacy Unit” that helped them gain critical insight and view on what they get exposed to. Then the article moved to be more particular, focusing on how we analyze the image of women in advertising.The writer pictured his main concern saying, “Many of my students are walking advertisements and consumer of media.” Then explaining that “The unit is covering topics from the images of women advertising to what the Center for Media Literacy calls the ‘Myths of Image Culture’ ” Page 221-What caught your interest about the chapter you chose?The article caught my interest as an educator. It carries the courage to tell the truth and expose the false images and ideas the advertisements and media transfer to peoples’ minds creating distorted thinking in our society, especially to the sensitive group of adolescents. Furthermore, I admired how the article listed the 15 facts in “What’s Wrong with Advertising?” P. 25 starting with the plain clear fact, “Ads lie…”.The article attracted my interest as an educator. It showed how to educate students and youth to challenge the inappropriate and unrealistic images that appear as facts in the media.Bakari Chavanu prepared an educational plan and began the Media Literacy Unit with a survey. Then used resources, commercial presentations with reflection, and critiqued discussions. He carefully picked practical yet effective activities to show how the advertisements use factors like colors, alluring music, and voice-over narration to convince the consumer to buy the product. “I replayed the ad again with sound only so students could notice the role the music and voice-narration play in advertising” P.23Then Chavanu tied the activities to a couple of essay-writing projects in which the students show their understanding in distinguishing between the commercial and noncommercial magazines. And the comparison here was between the two magazines, “Seventeen” and “Vibe.” P.27The article opened my eyes to the truth of these advertisings. It helped me to have a critical wise eye when watching what the media provides.As a teacher, I also learned a new plan and technique to apply in my educational field to help students gain the filtering look towards media and corporations’ advertisings. The article got my attention as a woman because It focuses on the images of women in advertising. It clarifies how moral or immoral the media can be. In this direction, the article takes us to “the presentation of Jean Kilbourne’s classic work Killing Us Softly 4: Advertising’s Images of Women.” “Ads, Kilbourne points out, not only sell products, but they also sell ideas about romance, sex, success, beauty, and power” P.23https://www.youtube.com/
2. Resond – Sweatshop Accounting – Attached
The chapter I chose was Sweatshop Accounting1) What caught your interest about the chapter you chose?The first piece in this chapter that caught my attention was when the teacher was having children look for tags on their personal items they had in the classroom and putting a sticky note on a map to show where are items we purchase came from(Marshall & Sensoy,n.d, p. 40). I personally like pulling down the map as an educator to give children a perspective of where anything comes from, in teaching young children in preschool I have done this in different ways: when we are reading a story and we have animals, we investigate where the animal comes from, when you go to a theme park like Busch Gardens you see Zebras, but they are not pets they did not come from Florida so let’s find out where they come from. Another piece that caught my attention was the comparison between Mom and Pop vs. the Big-Box Store, during the pandemic we have seen numerous Mom and Pop businesses closed on an account that they are not making any money, while the Big-Box stores can afford to take a cut in revenue because they are so widely populated. Growing up my grandparents owned a small market in a small town in Michigan that still exists to this day you get to know your customers, you build a personal relationship with everyone in your small town, when I go to Walmart the manager doesn’t know my name or my children, I personally like the small business approach and would rather pay a little more for great service and product than to just be another person amongst millions. As educators we have to introduce children to a variety of options, and show them how to make a choice that is good for them. In the chapter children acted out plans for building a new Walmart and the effects if would have a near by businesses and how it would put the smaller businesses out of business (Marshall & Sensoy, n.d, p 44). 2) How does what you now know (from these readings) compare to what you learned or have seen taught in k-12 schools?From the readings I guess I have learned how to put words to how I live and teach my children. We can go to Subway any day at anytime and get a perfectly okay sandwich, in the small town we live in their is an awesome sandwich shop that we like to go to that is family ran, but the hours are not always conducive to our way of life and schedules, they are open from nine to three Tuesday thru Saturday, so when we want to go we have to remember when they are open which is not always an option. I am not sure what is being taught in the area I live in to the children, I just know what I teach my children at home. We buy local, I still can my own fruits and vegetables and I try to instill in my children hard work. 3) Why does knowing this matter?Lastly, after talking with my son who just finished 7th grade, he has told me he has never been introduced to looking at the cost of products or where they come from. I feel looking into this could help our children make informed decision about how they will choose to live their lives. I also liked the part of this chapter called Full-Cost Accounting, where the children had to figure out what a product actually cost, how much it costs to ship and where products come from, big stores like Walmart can keep cost down by buying a large amount of product, the teacher showed this by having the children do a taste testing of apples and how they are different and they costs are figured out (Marshall & Sensoy, n.d, p. 45-46). We as parents need to be an active role in the education our children are receiving, we should be making sure they are learning things that will become life skills, not just crunching numbers and not know why, my son did share that his teacher taught him the proper way to tip a waitress at a restaurant I am grateful for that I do think this is a life lesson everyone should no. A take away I have from this chapter is my daughter who is going into her senior year of high school, is looking at going to college to be an accountant I do not want to sway her opinion in any way, it is a great career, however after reading this I think she would be able to make a more informed decision of the type of place she would want to seek employment in the future. Marshall, E., & Sensoy, O. Rethinking popular culture and media.
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